From Danish design classics to contemporary pieces, &Tradition has built a collection that connects different generations of design. Founded in Copenhagen in 2010, the brand combines reissued works by design masters with contemporary creations by today’s designers. At Shoppe Object Paris, &Tradition presented a colourful edit of lighting and home objects, pairing Verner Panton’s Flowerpot lamps with Jaime Hayon’s sculptural Momento jugs and contemporary candleholders.

In Barcelona, design is everywhere, from architecture and everyday objects to the smallest details. At OMG BCN, Lu Bartolomé and Estela Portalés have turned that spirit into two concept stores bringing together more than 100 brands, with a strong focus on colour and local design.

As Shoppe Object Paris expands into Beauty & Foods, the Salon is opening up to a new generation of brands spanning skincare, fragrance, accessories and gourmet specialties. OH MY GUM! fits naturally into this evolving mix. With better ingredients, plastic-free packaging, and beauty-inspired design, the brand gives everyday confectionery a more considered place on the shelf.

A phone. A live show. A community buying in real time. Live shopping isn't an experiment anymore: it's already shaping the present of e-commerce, and Whatnot is leading the charge in France.

A talent scout in European fashion for the Chinese market, the founder of Fashion Real wouldn’t miss a season at Premiere Classe.

50 years of expertise in the craft of loafers has become a premium brand building its success at Premiere Classe.

At Premiere Classe, the RUN x ANDAM showroom is where Asano Miyazaki comes to source the latest European gems.

A true curator for one of Canada’s leading department store chains, Noël Teillard d’Eyry never misses an edition of Premiere Classe.

Immersive experiences may well be the future of retail, explained director and producer Mathias Chelebourg during a Premiere Classe x LE BOOK conference.

Head of Retail for the group specializing in luxury experiences, Stephanie Rousset comes to Premiere Classe to find the best of ready-to-wear and accessories.

Meet the cofounder of the Viennese brand promoting small-scale craftsmanship for over 20 years, in tune with the values of Premiere Classe.