In 2014, La petite étoile appeared in the constellation of French ready-to-wear brands. Created by Min Xu and Mehdi Bellarabi, this womenswear brand represents simplicity at its finest.

Internationally inspired. Well established in the accessories industry, Storiatipic and its 13 years worth of collections reflect the career of brand founder, Marie Gozard. Born into a French and Italian family, her European roots gave her a passion for travel and discovering new cultures and horizons, until she arrived in India, which has been her home for the past few years.

"Fashion is not something that only exists in clothes. Fashion is in the air, carried by the wind.

This is why Who's Next and Eurovet have decided to collaborate again by collaborating when Who’s Next l IMPACT l Traffic join Première Classe from the 2nd to 4th October 2020 to bring you the Riviera concept.In Jardin des Tuileries in Paris, with ready-to-wear and accessories brands, a beautiful area will be dedicated to swimwear brands presenting their summer 21 collections.

How do you build customer loyalty whilst breaking down preconceived ideas? How do you attract an increasingly fickle and connected clientele?

How do we reconcile the challenges of an inherently perishable industry with the new imperatives of sustainability? How do you integrate CSR into the value chain of your business?

At the beginning of April, the WSN teams and their partners conducted a survey among their B2B community. Their aim was to identify the main issues they face, due to the Covid-19 situation.

Life is beginning again and borders are gradually reopening. Naturally, Who’s Next will be the key and vital meeting place of the restarting period - the impetus for reflection and exchange where we will rethink and restructure our industry.

Joseph Ghinozzi. 26 years old, Franco-Italian heritage, lives in Paris.

How can I tell the story behind my shop? ANd how to put the client experience at the heart of brand concerns

A collaboration between Who's Next and Agence Super! Between voguing performances and alternative music, the Opening Party will shine a light on a new generation of French music.

Yuka, a ready-to-wear womenswear brand, was founded in 1986 by Laure Zylbersztejn’s father. Therefore, there is no real brand image or marketing strategy in place.